In 2013, a spoof soap opera was filmed in IKEA without the store’s knowledge. For a year, the cast and crew filmed scenes in different areas of an IKEA store. The result was a seven-episode series called IKEA Heights.
The founder of IKEA, Ingvar Kamprad, was so frugal that he would regularly pocket the salt and pepper packets at restaurants, reuse teabags, and drove a 1993 Volvo. He was worth $58.7 billion at the time of his death.